03听Finding People When it comes to getting a name-brand deejay to play your track or a heavyweight journalist to write about it you've gotta find them first.
"Take any opportunity that you can get to put something in front of someone. Most deejays love to be first on the block with something new."
Chet Selwood
Owner
4am Distribution
Check the backs of flyers to get promoters numbers and get in contact with the deejays through them.
Every name deejay works through an agency and promoters will have their number because that's how they book them.
Try talking to your local record shop or surfing the internet for more info and remember that a lot of the big boy deejays run their own labels so also try this route of contact.
For commercial radio, you need to find the name of the producer of the programme you're targeting. Try calling the radio station and just asking.
For print journalists you need to identify someone who reviews records from your style of music and keep phoning.
Remember: don't give up if you don't get an immediate response.
Successful people are busy people so don't be surprised if they're hard to reach or don't get back in touch immediately.
Just remember to be respectful and maintain a professional attitude, even in the face of rejection.
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