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Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Annual Report 2010/11: Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Online headlines

The Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's Annual Report was released today.

Here are a couple of headlines relevant to Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Online:

As Ralph Rivera announced at the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Online Industry Briefing, more than the target of 25% spent on Â鶹¹ÙÍøÊ×Ò³Èë¿Ú online services went to external companies.

Despite losing two video streams, more UK adults used Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Red Button services in an average week this year than last.

The proportion of UK adults using bbc.co.uk in an average week went up from 38% to 42%:

Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Online came third only to Â鶹¹ÙÍøÊ×Ò³Èë¿Ú One and Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Two in terms of reach, being used by 19.5 million adults each week, up from 17 million in 2009/10. This represents 57% of adults online.

The text of the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Trust and Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Executive reports is available under an open license:

The text of this document may be reproduced free of charge in any format or medium providing that it is done so accurately and not in a misleading context. It must be accredited to the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú.

You can read Mark Thompson's post on the About the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú blog, and the documents on the Annual Report website.

Ian McDonald is Content Producer, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Internet blog

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