Quote Unquote
I thought I was losing my mind this morning.
I received an e-mail from Colin Paterson, the programme director of the new talk station in Edinburgh, thanking me for the quote I'd given The Scotsman about his launch programmes. There was an article on page 12, apparently, but all I found there was an item about the new casino plan for Glasgow. It turns out I was reading the west coast edition of the paper. Sure enough, the journalist who had phoned me yesterday afternoon then sent me a . He'd interviewed two other radio station bosses in Scotland. My comments were probably the kindest. Boy, it's a dog-eat-dog world out there in the radio market.
Later I had a call for a reporter on a new industry magazine called Jam. I hadn't heard of this mag' before but happily droned on for five minutes with my views on speech radio, positioning, blah, blah, blah. Finally the poor reporter got a word in and told me he had everything he needed.
"It's only a thousand word article," he explained. The clear implication being that I'd already supplied three times that amount.
Note to self: must master the art of the snappy soundbite.
