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12.02.03

ABOUT THE Â鶹¹ÙÍøÊ×Ò³Èë¿Ú

Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Radios 1-4 now available on Freeview

From Friday 14 February 2003 all of the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's national radio stations can be accessed on Freeview, the new digital terrestrial television service. Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Radios 1,2,3 and 4 complete a line-up of 11 Â鶹¹ÙÍøÊ×Ò³Èë¿Ú radio channels.

The Freeview line-up now includes the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's eight digital television channels – Â鶹¹ÙÍøÊ×Ò³Èë¿Ú ONE, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú TWO, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú THREE, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú FOUR, CBeebies, CÂ鶹¹ÙÍøÊ×Ò³Èë¿Ú, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú News 24 and Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Parliament – plus interactivity from Â鶹¹ÙÍøÊ×Ò³Èë¿Úi and 11 Â鶹¹ÙÍøÊ×Ò³Èë¿Ú radio networks – Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Radio 1, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Radio 2, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Radio 3, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Radio 4, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Radio Five Live, Five Live Sports Extra, 1Xtra, 6 Music, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú 7, Â鶹¹ÙÍøÊ×Ò³Èë¿Ú World Service (in English) and the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Asian Network.

Research shows that more and more people are accessing radio through their televisions. Latest figures show that 16% of UK adults or 7.8 million people claim to have listened to the radio via their television, over a million more people than last year.

Approximately 4.5 million adults listen to radio through television on a weekly basis, a figure equating to 9% of the adult population.*

Freeview, launched in October 2002, gives audiences another way to access the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's digital channels. This means there are now three ways to access the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's services: satellite, cable and Freeview. There are now estimated to be 10 million homes in the UK which can receive all of the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's digital services.

Andy Duncan, Director Â鶹¹ÙÍøÊ×Ò³Èë¿Ú Marketing & Communications, said: "We're delighted that our audiences can now access the full range of national radio and television services on Freeview as well as on digital cable and satellite.

"The Â鶹¹ÙÍøÊ×Ò³Èë¿Ú is committed to providing its services for free in the many ways our audiences choose to access them. This latest development is another step towards driving digital take up in the UK."

Information regarding the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's digital channels and how to access them can be found on .

Notes to Editors

Freeview is managed by a consortium – DTV Services Ltd – comprising the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú, Crown Castle and BSkyB as equal partners.

Freeview is a simple way to get digital television. It offers UK homes up to 30 digital channels (TV and text), plus interactivity and 16 radio networks, all free and delivered to televisions through rooftop aerials.

*Source: RAJAR/Ipsos RSL Wave 4 2002

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(The Â鶹¹ÙÍøÊ×Ò³Èë¿Ú is not responsible for the content of external internet sites.)

Freeview offers the Â鶹¹ÙÍøÊ×Ò³Èë¿Ú's eight television channels - including Â鶹¹ÙÍøÊ×Ò³Èë¿Ú THREE - as well as six Â鶹¹ÙÍøÊ×Ò³Èë¿Ú radio networks.

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