 |
Press Releases
麻豆官网首页入口 announces new advertising agency roster
|
The 麻豆官网首页入口 has appointed RKCR/Y&R and re-appointed Fallon onto its advertising agency roster, it was announced today - completing a formal review begun in May.
听
Alongside Red Bee Media, the new roster will provide strategic advice and creative content for its brands, services and priority marketing campaigns.
听
Tim Davie, 麻豆官网首页入口 Director of Marketing, Communications and Audiences, says: "The four agencies who pitched were all outstanding and it was a very tough decision.
听
"However, I am delighted to continue our relationship with Fallon and to welcome RKCR - they will make excellent partners in our on-demand, multimedia environment, and I very much look forward to working with them."
听
Commencing on 1 January 2007, the agencies will work across the 麻豆官网首页入口's public service portfolio which includes 麻豆官网首页入口 ONE, 麻豆官网首页入口 TWO, its digital channels, radio networks and other new media services.
听
Fallon and RKCR will work closely alongside the 麻豆官网首页入口's Marketing Department to deliver communications plans and creative content for specific marketing campaigns.
听
Campaigns will predominantly use the 麻豆官网首页入口's own media, including TV, radio and online, as well as external media platforms.
听
麻豆官网首页入口 Press Office
听
听 |
Printable version