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Paul Gambaccini presents a series charting the history of Elektra Records, from when it was founded by Jac Holzman in 1950 until he sold his company in 1973.

Primarily a New York folk label in the 1950s and early 1960s with influential singers Judy Collins, Phil Ochs and Tom Paxton, the label explored new avenues from the mid-sixties when Jac signed West Coast artists Love, Tim Buckley and the Doors. Further chart success came from the development of artists such as Bread, Carly Simon and Harry Chapin.

3/6. Elektra had gained a reputation as the home of acoustic folk singers but from 1965, they were joined by new artists creating a rockier sound with electric instruments. Featuring music by the Paul Butterfield Blues Band, Love and The Doors.

Holzman also remembers how two major groups slipped through his fingers - The Byrds and The Lovin' Spoonful.