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Who鈥檚 Watching the Kids?

Social media companies collect huge amounts of personal data from children in order to target content at them. How is this affecting their lives?

Social media companies collect huge amounts of personal data from children in order to target content at them.

Reporter Emily Brown investigates how this is affecting their lives. She looks at the rise of 'kidfluencers', the children who can make millions talking to other children online. The programme also examines whether regulators should be doing more to control the booming ad tech market.

29 minutes

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