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Paying People to take Care of their Health

Is 'bribing' people to be healthy the way forward?

A look at initiatives around the world which give people cash for doing the right thing regarding their health. Mexico led the way with a system set up in 1997 which pays mothers for completing tasks. In the UK, children are paid to give up smoking. Do the problems of poverty require a deeper solution?
Presenter: Claudia Hammond.

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26 minutes

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