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Global Beats is at MIDEM (Marche International de la Musique) in France, an international trade fair for the music industry.

There, we鈥檒l be meeting seven up and coming musicians who are being put through their paces and given expert advice in everything from choreographing stage shows to doing press interviews and using social media.

The musicians include M.Anifest from Ghana, Shakka from UK, Geoffroy from Canada and Prateek Kuhad from India.

They鈥檒l be performing for us and discussing the different challenges they face, including language and specific cultural references. How do you retain your uniqueness, and yet appeal to everyone?