Main content

The Unconscious

Think that you're entirely in control of your own voting preferences? Psychologist Dr. Lee De-Wit of Cambridge University, University College London and author of "What is Your Bias" disagrees, believing that our choices are influenced by a host of subconscious influences. Gordon Brewer delves into our collective electoral unconscious with him.

(image courtesy Onur Pinar)

Release date:

Duration:

7 minutes