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In Peru, a beauty pageant protest goes viral

The 23 contestants at the Miss Peru pageant did something no one was expecting. When asked for their measurements, the women recited a different set of numbers: statistics that describe the rate of violence against women in their country. Cassandra Sanchez de la Madrid, one of the coordinators of the Miss Peru competition, explains why.

(Image: The Miss Peru contestants spoke out against gender based violence. Credit: Alvaro Paul Ugaz Rodriguez )

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Duration:

2 minutes