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Frederick Afrifa

Italian national track star turned motivational speaker, Frederick has dedicated his career to helping others overcome their fear of public speaking. Having experienced first-hand the boost in confidence that strong communication skills can offer, Frederick is on a mission to win this process by running rings around the candidates in the boardroom.

Fact title Fact data
Occupation
Motivational Speaker
Location
Milton Keynes

What is your biggest business success to date?
To date, through my work in public-speaking, I’ve helped over 10,000 professionals and entrepreneurs increase their confidence when speaking under pressure.

I don鈥檛 just want to make money, I want to do so while changing people鈥檚 lives for the better.

What's your business plan?
To expand my communication skills company with the purpose to help more professionals and entrepreneurs with their confidence when speaking.

What’s one thing that you hope to challenge/prove yourself within the process?
As someone who once struggled with the confidence to speak in public, appearing on The Apprentice is the ultimate test to showcase my communication skills.

Why do you deserve Lord Sugar’s investment?
I don’t just want to make money, I want to do so while changing people’s lives for the better.