Sound Business Episodes Available now
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Marketing Channels and Distribution
Business distribution is more than just transporting goods from one area to another
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Advertising and Promotion
Even small businesses in a local market have to think about advertising
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Good Marketing
Effective ways of becoming a better marketer
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The Image of your Business
Your company image and why it's important
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Product and Pricing
How to price your products and how to make sure people want what you're offering
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What is Marketing?
Selling and marketing are not the same thing
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Looking to the Future
Visualisation is important but how do you strike the balance with reality and need?
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Planning and Growing
How to plan for growth in your company
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Financing the Future
Financial management for expansion
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Controlling Costs and Setting Prices
Knowing what your costs are and managing the process